Blogging for real over at Yottaa
It’s been a whirlwind first month-plus in my new job at Yottaa as I’ve had (and still have) so much to learn, but it’s all very good. The people are fantastic, the technology is amazing, and I’m really fired up about the whole thing. Yottaa is all about web performance optimization, and WPO is something that has fascinated me for the last couple years.
One of the things I’ve started doing is writing at http://blog.yottaa.com. My first post earlier this month was a how-to guide for creating filters and segments in Google Analytics, to prevent smart bots like ours from polluting web analytics. It’s not anything ground-breaking, just a simple explanation with step-by-step instructions and screenshots, but it felt good to help the site owner community at large with a common problem.
Then last week I wrote about the W3C Nav Timing API, which finally makes it possible for scripts in a page to access information about some very important aspects of page load performance (like DNS resolution and server processing times). Again, not rocket science, but it was timely (the spec was promoted to a recommendation candidate two days before my post) and coincided with the release of IE9 and FF4.
I’ll be writing regularly, probably once or twice a month, and though at first I feared it’d be a distraction from my “real” responsibilities (driving the product), I’m finding I actually enjoy it. I’ve never really spent any time cultivating my identity online, and I think blogging on web performance topics is a good way to correct that. Killing two pigs with one bird (or something like that).
Anyway you can find my posts about web performance optimization here. Enjoy!
